Top 5 Fashion Games Performance in the US - Q2 2023

In Q2 2023, the top 5 fashion games in the United States presented varied trends in downloads, revenue, and active users. Below is a detailed look at the performance of each game during this period, based on data from Sensor Tower.

Project Makeover from Magic Tavern, Inc. showed a consistent revenue stream, peaking at approximately $1.6M in early April and maintaining figures around $1.3M to $1.5M for the rest of the quarter. Downloads saw a notable increase in early June, reaching nearly 139K. The game consistently engaged users, with weekly active users fluctuating between 720K and 880K, peaking in mid-April.

Covet Fashion: Dress Up Game by Crowdstar LLC experienced significant revenue fluctuations, peaking at nearly $584K in mid-May before settling around $250K to $350K weekly. Downloads showed a gradual increase, peaking at 24.4K in mid-June. Active users remained relatively stable, ranging between 170K and 183K throughout the quarter.

Love Nikki-Dress UP Queen from Galaxy Play Technology Limited saw a spike in revenue in mid-April, reaching $224K, with subsequent weeks averaging around $80K to $160K. Downloads remained steady, hovering around 3.5K to 4.1K. Active users showed minimal fluctuation, consistently around 110K to 124K.

RuPaul's Drag Race Superstar by Eastside Games had a varied revenue pattern, peaking at $117K in early May and maintaining weekly figures between $69K and $106K. Downloads peaked at 7.4K in early June, while active users ranged from 28K to 34K, showing slight fluctuations.

SuitU: Fashion Avatar Dress UP from Libii HK Limited exhibited a steady revenue trend, peaking at $114K in early May and averaging around $65K to $108K weekly. Downloads saw a peak of 45.9K in early April. Active users consistently increased, peaking at 114K in early June and maintaining figures around 69K to 109K.

For more detailed insights and data, visit Sensor Tower.